Cachet Agency

is a not ordinary agency.

We are specialized in disruptive approaches for premium brands aiming to create connections in the Hospitality channel (On-trade / Out-of-home).

Our proven expertise in Horeca, Festivals, Wholesalers and Activations allows us to tackle projects from strategy and concept to creative realizations with high standards of executional excellence.

Our team consists of different passionate industry experts with a clear dedicated mission… creating meaningful and integrated experiences by connecting brands and consumers in an ingenious way. At Cachet we pay attention to details and are measuring the business impact of our actions. We are based in Belgium with our HQ in Brussels and coworking/meeting facilities in Antwerp and Leuven.


Leen de Jaeghere
  • Creative
  • Production

Leen was born and raised in a Horeca family. Working in the eventful business of brand activations for 15 years.

Always pushing to find creative insights in concepts and execution to lift brand experiences to a higher level.

Andreas Nys
  • Social
  • Digital
  • Influencers

Senior Social Media Expert and Influencer Marketeer. Previously worked as a social media expert at Social Lab, BBDO & Isobar, among others.

Founding Wingman Agency he discovered that many companies and brands need guidance in maintaining their social media presence.

Cedric Herman
  • Strategy
  • Creative
  • Horeca

Cedric is working since almost 20 years in the hospitality industry.
After having managed his own restaurant and parties during several years he has spent 17 years at Campari Group in BeNeLux.

Responsible for Sales and Trade-marketing activities within the On-trade channel he has built his expertise on global/local strategies, P&L management, RTM & Segmentation strategies, Events & Festivals, by building brands in the right point of sales.